WHY PRACTICAL MARKETING AND SELLING (PMS)

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I am sure you will all agree with me that in recent years the need for marketers has greatly
 Increased; virtually every organization in Nigeria now requests for 90% of the 
services of the workforce to work as a marketer or sales persons, and the remaining 10% to share the administrative and managerial work.



It is therefore obvious that the majority if available jobs is in marketing and the 90% of Nigerians in the labour market have no choice than to go for those jobs whether they have marketing experience
or not.

That is why we find engineers, pharmacists, geologists, accountants,
economists, microbiologists, bio-chemists and many more in the marketing 
department selling company  products-- doing the duties of marketers. 

Certainly this will have negative effect on the company’s sales, productivity, brand image,
customer satisfaction and loyalty and company's growth in general.

These are the major reasons FactFocus Akkotian is out to provide solutions
through the introduction of PMS (Practical Marketing and Selling) training course,
a 3-day program.

The course involves a practical and interactive approach whereby you see your personal performance on stage and get strategies to improve on it.

What we are saying is that, you don’t need any marketing experience to be a
professional Marketer,  you will be trained practically on stage, this is a replica 
of how it is been done in the real world. Come on stage and do it the way you are 
doing it out there and let us help you identify your closing ratio, how to trial close 
and close, how to identify buying signals, how to sell your products' benefits, how
 to identify your prospect's NEED(s) and many more...practically. 
If you have never 
marketed before but want to be a professional marketer you can also participate, 
and by watching others on stage you will understand before you climb the stage to 
practice. Remember, what you see with your eyes and hear with your hear will stick to your
 mind. It'll be near impossible to forget what you experience.
 I hope you catch my drift.

We at FFA help build practical marketers and a business relationship that goes
 beyond the exchange of business cards.

  …..FFA BUILDING PROFITABLE MARKETERS

KOLADE, Adeleye (Don Akkot)
MD/CEO

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