7 Ways to Generate Great Ideas
What makes the difference between a good idea and a great idea?
Good ideas come along all the time and help people solve minor problems
in work and daily life. Great ideas appear a little less frequently and
require a little more work to execute. Great ideas aren't necessarily
the result of highly-paid think tanks or drug-induced vision quests in
the desert. Often they are unexpected moments of inspiration that help
keep the napkin companies in business.
1. Engage in Observation Sessions
Great
ideas won't happen in a vacuum. You need some way of getting your brain
to think in new and creative ways. Commit time to specific sessions
where you stimulate your brain into thinking differently. Being a New
Yorker, my favorite method is people watching. A simple walk through Manhattan
can introduce me to exciting activity and behavior that makes me think
anew. Any crowded urban area, mall or zoo can do the same.
2. Socialize Outside Your Normal Circles
Hanging around with the same friends and colleagues can get you in a thinking rut. Take advantage of all those LinkedIn connections
and start some exciting conversations. New people don't know all your
thought patterns and old stories, so you'll have to revisit your
existing inner monologues. The refreshing perspectives will help to
surface new thinking and possibly a lightning bolt or two.
3. Read More Books
Books
are wonderful for creating new thoughts and stimulating great ideas. Even if you can't make the time for a novel, go hunt down a bookstore and spend an hour browsing. You'll find plenty of thought stimulation.
4. Randomly Surf the Web
Google
is great when you know what you are looking for, but the best way to
generate new ideas is with unexpected learning. Take an hour each week
and go on a web journey. Start with the I'm Feeling Lucky
button and just take it from there. Try to pick the stranger and more
obscure references as you surf and stretch your brain a bit.
5. Keep a Regular Journal
A
journal is great for recording thoughts, feelings and the history of
your life. It also is a great way to structure and develop ideation
habits. If you don't keep a journal, start today. If you already do,
simply add the practice of finishing every entry with:
6. Meditate
It's
hard to come up with great ideas when your mind is crowded with
everyday thoughts and concerns. You need quiet space. Meditation will
help you clear your mind of daily business and stress. Then you can quietly focus on your future -- or solving world issues. Commit to two hour-long sessions every week and soon you'll find new ideas flowing.
7. Use Structured Exercises
Structure
breeds creativity. Simple exercises can get your brain working in a
focused manner to yield great ideas.
With a partner, take ten minutes (timed) to come up with 42 ideas on a
specific topic or problem. You may only think of 30 or 35 but no matter.
You'll find that there are at least two or three gems in the list.
All
of these methods require a commitment of time and energy, but that's
the key to great ideas. You need to give your brain the time and space
to work for you. If you try each of these methods, you are bound to come
up with a great idea or two. Make sure you record them and set a plan of accountability. The execution is up to you.
source: www.inc.com
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